About Ian

A Recovering Accountant…

Ian started his online journey very early on. Being a part of Generation Y, he cannot remember not having a personal computer and has had access to the internet since the age of 10.

He finished high school in 2001, and went on to be in one of the first batches to graduate with a Bachelor of Electronic Commerce from the University of Queensland. A major in Accounting gave him a business background that most IT graduates lack.

Ian spent the next 5 years working as a tax & small business accountant to gain further exposure in the business world.

In early 2010, Ian ditched the bean-counter and went back to his Internet roots.  He now runs his own company and has not looked back.

His goals in the future are to become Australia’s Best Internet Copywriter, study an MBA and continue to consult and further his knowledge in the exciting world of internet business.

Ian uses his knowledge of advertising & marketing in the role of Creative Director of  Trade Allies Pty Ltd which services small businesses right around Australia.

He is a firm believer in continued learning and spends a lot of time and money building his professional library.

His major Business & IT influences include;

Dan Kennedy, Dan Pena, Jay Abraham, Ryan Deiss, Bob Proctor, Bill Myers, John Carlton, John Caples, Ted Nicholas, Gary Halbert & Gary Bencivenga.